M1 Data & Analytics

We focus on deterministic, permission-based data rather than modeled-only audiences. Our datasets are continuously refreshed and tied back to real consumer identity and verified vehicle ownership, giving clients more accurate targeting and stronger match rates.

Yes. While we serve many B2C industries, automotive is our primary focus. Our solutions are specifically designed to help dealers and agencies drive vehicle sales, service retention, conquest campaigns, recall outreach, and defection monitoring.

Our best-fit clients include automotive marketing agencies, franchise and independent dealerships, dealer groups, and automotive technology platforms. We also support OEM-aligned partners and performance marketing firms serving dealers.

We provide verified vehicle ownership data including VIN, year, make, model, and household attributes. We also offer in-market and propensity modeling, recall identification, equity targeting, conquest audiences, and service lifecycle insights.

SmartPiXL identifies website visitors who do not submit a form by matching anonymous traffic to real consumer identity using deterministic signals. This allows dealers and agencies to better understand who is shopping and activate those audiences across marketing channels.

Yes. M1 operates with a strong commitment to compliance and transparency. Our data is permission-based, sourced responsibly, and structured to align with applicable privacy and marketing regulations.

Absolutely. Our solutions are designed to integrate with dealer CRMs, DMS systems, agency platforms, CDPs, DSPs, social platforms, and other marketing technologies through secure file delivery or API connections.

No. While automotive is our core vertical, we also serve hospitality, retail, e-commerce, home services, healthcare, and other B2C industries. However, our most mature solutions and strongest client results are within automotive agencies and dealerships.